Sector : Consumer
Products & Services
Sub
Sector :
Household Goods
As of 30th March 2020 there are 14 company listed in
Bursa Main Market and ACE market which are doing business in manufacturing and
trading of wooden furniture. They are:
64 % of the companies listed above have their
manufacturing plant in Johor. While JAYCORP, LATITUD and POHUAT also owning
manufacturing plant outside Malaysia which are in Indonesia (JAYCORP), Thailand
(LATITUD) and Vietnam (LATTUD and POHUAT).
Competiveness
Marketshares is
an importance indicator to determine the competitiveness of the company. Total
revenue make from manufacturing and trading of wooden furniture for the year
2018 is RM 3,218,703,904.
COMPANY
|
REVENUE
(FURNITURE) 2018 (RM)
|
MARKET SHARE
(%)
|
60,241,427
|
1.87
|
|
26,320,398
|
0.82
|
|
166,445,092
|
5.17
|
|
221,876,000
|
6.98
|
|
777,100,000
|
24.14
|
|
802,990,966
|
24.95
|
|
621,925,519
|
19.32
|
|
58,411,210
|
1.81
|
|
119,082,113
|
3.70
|
|
2,979,611
|
0.09
|
|
52,286,788
|
1.62
|
|
191,163,000
|
5.94
|
|
22,896,941
|
0.71
|
|
94,984,839
|
2.95
|
Top three companies in term of market shares are LIIHEN (24.95 %), LATITUD (24.14%) and POHUAT (19.32 %). This three companies had combined market shares of 68.41 %.
Operational
For operational, operating income of the companies had been review. Operating
income determine how much the companies’ revenue had turn into profit after reduction
cost of operating expense .
Besides operating income, operating margin ratio is
also calculated. Companies with higher operating margin ratio have more
probability to survive in today financial crisis. The median operating margin
ratio for this group of companies for 2018 is 6.29.
COMPANY
|
2018 OPERATING
INCOME (RM)
|
2018 OPERATING
MARGIN RATIO
|
(1,609,950)
|
- 2.67
|
|
2,351,523
|
8.93
|
|
25,418,893
|
15.27
|
|
12,546,000
|
5.65
|
|
53,805,000
|
6.92
|
|
77,386,074
|
9.64
|
|
57,529,013
|
9.25
|
|
(1,721,794)
|
-2.95
|
|
(11,763,933)
|
-9.88
|
|
(1,463,316)
|
-49.11
|
|
3,832,787
|
7.33
|
|
130,000
|
0.07
|
|
(4,453,930)
|
-19.45
|
|
12,911,017
|
13.59
|
As value investor, companies with negative operating
income are a bit risky to invest in hence the five companies; EUROSP, SERNKOU,
SHH, SNC and TAFI have disqualify for further company evaluation.
Companies with high operating margin mean there are
still pretty of allowance to lower down the sale price of their products to
make their product competitive. There are HOMERITZ (15.27), WEGMANS (13.59) and
LIIHEN (9.64).
Sustainability
For the sustainability of the business, debt of the
companies is being review. There are two criteria to look at interest coverage ratio which is used to determine how easy the companies able to pay off the interest
of outstanding debt and debt ratio. The
median debt ratio for 2018 is 0.32.
COMPANY
|
2018 INTEREST
COVERAGE RATIO
|
2018 DEBT
RATIO
|
-24.35
|
0.19
|
|
11.25
|
0.74
|
|
No Financial
Cost
|
0.11
|
|
14.22
|
0.19
|
|
No Financial Cost
|
0.53
|
|
61.05
|
0.30
|
|
45.66
|
0.26
|
|
-2.25
|
0.44
|
|
-29.78
|
0.22
|
|
No Financial Cost
|
0.72
|
|
1.20
|
0.47
|
|
0.02
|
0.35
|
|
-27.97
|
0.16
|
|
9.89
|
0.40
|
There are three companies with no financial cost
which mean they are either no debt or the debt are interest free. The companies
are HOMERITZ, LATITUD and SNC. Besides that company with high interest coverage
ratio mean they are able easily to pay off their debt with their operating
income.
The top three companies for sustainability are
either had no financial cost or high interest coverage ratio and have low debt
ratio. The companies are HOMERITZ, POHUAT and LIIHEN.
Summary
In summary a point is given to each company to evaluated
each company competiveness, operational and sustainability. Points given are as
follows:
Competitiveness
Criteria
|
Point
|
Greater
than 20 % Market Shares
|
5
|
15.01
% - 20.00 % Market shares
|
4
|
10.01
% - 15.00 % Market shares
|
3
|
5.01
% - 10.00 % Market shares
|
2
|
1.00
% - 5.00 % Market shares
|
1
|
Less
than 1%
|
0
|
Operational
Criteria
|
Point
|
Greater
than 10 Operating Margin
|
5
|
8.01
– 10.00 Operating Margin
|
4
|
5.01
– 8.00 Operating Margin
|
3
|
3.01
- 5.00 Operating Margin
|
2
|
1.01
- 3.00 Operating Margin
|
1
|
0.00
– 1.00 Operating Margin
|
0
|
Less
than 0
|
Disqualified
|
Sustainability
Criteria
|
Point
|
No
Financial Cost
|
2
|
Greater
than 20 Interest Coverage Ratio
|
1
|
Less
than 20 Interest Coverage Ratio
|
0
|
Criteria
|
Point
|
Less
than 0.15
|
3
|
0.15
– 0.35
|
2
|
0.36
– 0.50
|
1
|
Greater
than 0.50
|
0
|
COMPANY
|
Competitiveness
|
Operational
|
Sustainability
|
Total
|
1
|
DIS
|
2
|
DIS
|
|
0
|
4
|
0
|
4
|
|
2
|
5
|
5
|
12
|
|
2
|
3
|
2
|
7
|
|
5
|
3
|
2
|
10
|
|
5
|
4
|
3
|
12
|
|
4
|
4
|
3
|
11
|
|
1
|
DIS
|
1
|
DIS
|
|
1
|
DIS
|
2
|
DIS
|
|
1
|
DIS
|
3
|
DIS
|
|
0
|
3
|
1
|
4
|
|
2
|
0
|
2
|
4
|
|
0
|
DIS
|
2
|
DIS
|
|
1
|
5
|
1
|
7
|
From the evaluation above, HOMERITZ (12 points),
LIIHEN (12 points), POHUAT (11 points) and LATITUD (10 points) is qualified for
further analysis.
很好的分析, 谢谢。 thanks your analysis
ReplyDeleteThere are a few local funiture player but listed overseas.
ReplyDeletewhat you all think about their sales in view of the drop in job market in the US due to the covid pandemic?. Will their sales be affected?
ReplyDeleteThe sales definitely would affect due to the Convid 19 pandemic especially from the US and EU region.
DeleteAs furniture is not the main priority to survive the sales would not pick back up as fast as other consumable good such as ediable oil. People would delay their purchase of furniture and rather keep more cash.
Besides that furniture industries is labor intensive and highly dependent on foreign worker which Malaysia government had strict Standard of Procedure (SOP) for foreign worker which would increase the operation cost.
Outlook for furniture industry for year 2020 is negative.
it's interesting to read, and pretty much close to the facts they are facing now, except for saying business will be done during pandemic which the facts are the other way round, even to include some smaller players, are having huge orders in coming 6 months.. big challenge is material cost up, but most likely will be able to pass by to their market and should enjoy bigger premium later on.
ReplyDeleteyes GaryGan, you are right did not expect order are coming from US due to the trade war between China and US and more people are working from home in US. Need new office furniture at home.
DeleteWell eye on this coming US election, in my opinion the trade war would be ending after the election.
may i know where did you get the market share data?
ReplyDeleteHi Gin Tonic, I compare single company revenue to the total revenue earn from selling off furniture in 2018. I analysed in this blog to get the estimated market share of the single company.
ReplyDeleteExample:
Revenue for POHUAT in 2018 (A) - RM 621,925,519
Total Revenue Earn by selling furniture (2018) (B)- RM 3,218,703,904
Market Share = A / B = RM 621,925,519 / RM 3,218,703,904 = 19.32 %
This is how I calculated the market share in this blog with the assumption that the large company are public listed in Malaysia. There might be some company producing furniture which are not listed which the revenue is not taken into account.
All revenue are base on 2018 annual report. The market might change in 2019 annual report.
It's really nice and meanful. it's really cool blog. Linking is very useful thing.you have really helped lots of people who visit blog and provide them usefull information. ʻO-ke-ola-o-India-Wisa
ReplyDelete